I would not proceed unless you are willing to invest $50/day for a minimum of 6 months.
There is also the investment in learning, which would require 5-10 hours per week that whole time.
I say this because anything short of that is likely to lose money and accomplish little.
Not trying to gatekeep, so feel free to try it however you like. Maybe it is worth you trying to set up one ad just to see if you like the process enough to continue.
thanks for the heads up i dont think you are gate keeping at all
do you have any recommendation for an alternative? seems like for now i am going to defer the Meta ad experiment , was thinking of targeting TikTok videos
Unfortunately, just changing ad platforms is no magic bullet. Tiktok advertising is no easier to ramp up on, in fact it will probably be more difficult and expensive.
If are worried about the significant expense and high risk of paid ads, which is very reasonable, I recommend you do not do paid ads at all.
I think a better alternative for you is to learn to create organic content, e.g. videos for IG and tiktok, or text posts for platforms like X. And learn to stimulate sales of your app that way.
This also has a long learning curve, but dodges the financial risk of paid ads. Once your organic content is dialed in enough to make consistent profit, you'll be much better positioned to start with ads and be successful.
what is the source for that uphill curve is that because its not clear what your user wants or optimizing ad copies ?
im definitely not looking to spend thousands of dollars, figured starting out small hmmm
getting hired by ad agency seems interesting reminds me of trading desks a bit