YT Premium revenue goes to the same creators you watch otherwise but they get compensated more for your views than they do for any other person's views.
e.g. Linus Tech Tips posted up their share of revenue from AdSense in 2024; YT Premium made up 37% of their revenue despite being 29% of their views.
e.g. Linus Tech Tips posted up their share of revenue from AdSense in 2024; YT Premium made up 37% of their revenue despite being 29% of their views.
Source: https://www.youtube.com/watch?v=GeCP-0nuziE
Whether that makes a given creator more money versus Patreon depends on how much you watch them, frankly.