Google allows me to limitlessly search their index that allows me to find other pages too and in turn, they sell my attention so it is somewhat fair proposition in contrast to a wall gardened AI model being charged by per token such as GPT 4 that includes my content as well.
GPT 4 isn't free. On individual and human scale, Google search is virtually limitless. I've been sometimes presented with Captcha when frantically searching something but that too is in distant past like late 2000s
