I don't want Google Inc. to know my interests. I wanted a search butler (and that was the original Google), not a e-Mommy (to run on my iDaddy). Yes, Apple is getting out of hand, as well.

That is why I am now a DuckDuckGo user. Of course I can't do anything about Google's prying eyes /everywhere/ on the net, so I guess we need to ask Congress to help out there.