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> I think that's the real question. How much does it cost to add a bunch of packaging that serves no purpose other than to sell the item? I have no idea.

I think that it has been established that the cost of packaging is smaller than the marginal increase in profits from greater sales (from the perspective of the manufacturers and retailers).

In theory, an AR-heavy economy could displace packaging costs with AR facsimiles overlaid on generic (even standardized) packaging, but I don't think that would be a win, energy-wise.



At least the future is online sales which do not need fancy packaging. Although they do often involve an extra plastic shipping bag.




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