That's a good time to ask yourself why you make music in the first place.

And that's one of the points Ek was making - work with your fans and keep them engaged. Frequent releases help a lot with that.

You are missing my point I think. Musicians do not necessarily make music for their fans and to 'engage' with people. It is art. It doesn't necessarily have to please anybody but the person that made it and it is still perfectly valid. Yes, people have to eat. But plenty of art was made by people without any form of compensation or interaction with their 'fanbase'. That's just mr. Ek saying what would help him.