On that note: every company I've been at struggles with even just KPIs (yet they all have google analytics).
I love tools like Mixpanel/Amplitude/Indicative which give you great statistic, an easy query UI and nice plotting. I believe you can use it ethically by logging sessions only and removing any sensitive data if there is any: Most product interactions are quite boring and if you buy sex toys I need to record that order anyways and could only hide it from the 3rd party tool.
What really surprised me is that there is no open source self hosted alternative to these tools, nothing comes even close.
I once worked for an e-commerce site which added 3 tracking tools to the website but could for the love of god not make out why they were losing customers. They suggested adding another tracking tool on top.
Also stop making apps that I cannot uninstall or disable yet keep bugging me every day despite blocking and disallowing every permission, like the Galaxy Store app on my Samsung Galaxy S6.
I love tools like Mixpanel/Amplitude/Indicative which give you great statistic, an easy query UI and nice plotting. I believe you can use it ethically by logging sessions only and removing any sensitive data if there is any: Most product interactions are quite boring and if you buy sex toys I need to record that order anyways and could only hide it from the 3rd party tool.
What really surprised me is that there is no open source self hosted alternative to these tools, nothing comes even close.