How do you think Firefox and Chrome overthrew IE? The power users (us) who set up and fix everyone else's computers spent years telling others why IE is terrible and installed a different browser, and it slowly but surely worked (along with strong developer and media/press support).

That's very short term focused observation though. Power users are influencers. When power users leave - especially being annoyed and angry - they start to actively advise against the product left and right, to the regular users and to other power users.

But that's unfortunately how this works. I think people forget market players can, and are, self-destructive, when short-term profits interfere with long-term survival.

It's also part of the reason for the pace of the industry. You pump out as much money as you can from some space, and then move on to focus on the next thing.