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I kept organic because NASA used it. While this is a broad press release this isn’t exactly for TMZ I wouldn’t mind say PopSci running this story with a title saying “NASA confirms expected levels of Carbon on mars and discovers new phenomena that may indicate life”.

The title they chose was simple not well it’s meh. They tied a “simple” adjective to a more complex term as in Ancient Organic Material and Mysterious Carbon that’s the clickbaity part and it’s not even that good as a clickbait as you said.



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