Yes, I'm Filipino and light skinned, and the first thing people notice about me when I'm there is how light skinned I look. They associate this with beauty. People over there have this obsession with being white, with all the heart throb celebrities looking light skinned and "mestizo," and all the comedians and funny characters looking dark and more malay.
How's this for irony...My fiancee is Filipina, and she has become more tan since living in the US (we go to the Caribbean about once every two months). When we went to the Philippines this past May, she got lots of compliments on her tan from Filipinos. It turns out that her tan skin and the fact that she's with me (a light-skinned Black American) made her look more American, so being tan was more desirable in their eyes.
That is indeed ironic. I've never heard of Filipinos complementing on how tan someone is, though there is a certain shade of tan called "kayumangi" that sort of exemplifies "Filipino Beauty." Filipino views on the various shades of skin color can get kind of confusing.
