> I’ve seen and designed many decks for startups and some engineers pay zero attention to design.
"design" is such a vague term. In 99% of the cases the meat of the pitch is much more important than design, at least because of the thinking process that needs to lead there. Making beautiful decks without substance is going to be the risk if you hammer that kind of message, because there is always going to be more time you should spend on perfecting your pitch that will be taken by trivial design details. By going with very simple decks (little text, spare visuals, very few colors if any), you remove the risk of "bad taste" and this enables you to focus on everything else.
The truth is you need both style and substance. Your deck needs to be better than 99/100 others. Though design is just the icing on the cake to take you from 95/100 to 99/100.
My approach is to spend 98% on substance, then use a template (like Beautiful.ai) or contractor to quickly put together something visually appealing. Doesn't have to be a unique design, but for under $100 or a couple hours time, I can get something that's just pleasant to look at.
thats one of the best ways to go about it. delegate that design task to someone or something that is good enough so that you dpnt have to worry about it.
"design" is such a vague term. In 99% of the cases the meat of the pitch is much more important than design, at least because of the thinking process that needs to lead there. Making beautiful decks without substance is going to be the risk if you hammer that kind of message, because there is always going to be more time you should spend on perfecting your pitch that will be taken by trivial design details. By going with very simple decks (little text, spare visuals, very few colors if any), you remove the risk of "bad taste" and this enables you to focus on everything else.