You're implying that it was a time sink because your clickthrough rate was too high.
If reading a news source isn't worth doing once a week it probably isn't worth doing once a month, once a year, or ever.
I don't think the issue is your clickthrough rate. I think the issue is that once you click through to the articles they don't contain anything of value. Your email sounds like a curated list of clickbait articles without any substance.
It sounds like they've used machine learning to curate the most clickable titles (short-term gains) while ignoring quality of content (long-term retention).
In a high-growth environment, for a startup that's less than five years old, that isn't surprising.
If reading a news source isn't worth doing once a week it probably isn't worth doing once a month, once a year, or ever.
I don't think the issue is your clickthrough rate. I think the issue is that once you click through to the articles they don't contain anything of value. Your email sounds like a curated list of clickbait articles without any substance.
It sounds like they've used machine learning to curate the most clickable titles (short-term gains) while ignoring quality of content (long-term retention).
In a high-growth environment, for a startup that's less than five years old, that isn't surprising.