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"But the situation has gotten past the usual level of competitive vigor"

Really, how? And so what? I wouldn't want a mutual advisor or board member either if I was Jobs/Schmidt.

Haven't there been rivals (even bitter rivals) since the dawn of capitalism? As long as everyone fights legally/fairly, what's the problem?

When I did IT at a UPS call center, managers would take shots at FedEx at least once a week in morning meetings (higher-ups were so pissed that FedEx was in "Cast Away", it was hilarious). People switch sides and take better jobs in any industry. Again, as long as there's no NDAs being violated, what's the problem?

Is Apple out of line with the patent issue? Other than maybe that, I don't see what's abnormal.



>"But the situation has gotten past the usual level of competitive vigor"

>Really, how? And so what?

He gives specific examples in the article.

"I.e. it’s not particularly interesting that Apple hired Pittman, or that Google lost him, but it is interesting that Apple poached a director from Google, period. That didn’t use to happen."

"Mr. Campbell was forced to choose, and according to a person with knowledge of the situation, he dropped his formal responsibilities at Google, although he is still informally mentoring executives there." This is new, they have never asked advisors to take sides.

In addition its not mentioned here but Jobs use to advise Sergey Brin. They were friends and helped eachother. This is no longer true. This is new...

"[Sergey] Brin was also known to take long walks with Mr. Jobs near his house in Palo Alto, and in the nearby foothills of the Santa Cruz Mountains. According to colleagues, they discussed the future of technology and planned some joint ventures that never came to fruition – like a collaborative effort to develop a version of Apple’s Safari browser for Windows." - http://www.nytimes.com/2010/03/14/technology/14brawl.html?pa...


It's not abnormal, but it sure is amusing.




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