> Before Amazon started selling eBooks, publishers were able to sell hardcover books, i.e. new releases, for a higher price point. Then Amazon, being the only ebook retailer, was able to very quickly undercut the publishers' in-store new-release prices on a global scale due to the nature of digital products and their position as a monopoly in the ebook retailer market. This cost the publishers money.
What? Apart that Amazon paid full price for the ebooks to publishers, there was a time window before the hard cover release and the ebook release.
> Then Apple appeared as another retailer and publishers asked Apple to give them their agency model back. And, publishers said they would only join Apple if all the publishers would do it. Apple said okay.
You strangely forgot the part about the publishers forcing the agency model to all the stores.
What? Apart that Amazon paid full price for the ebooks to publishers, there was a time window before the hard cover release and the ebook release.
> Then Apple appeared as another retailer and publishers asked Apple to give them their agency model back. And, publishers said they would only join Apple if all the publishers would do it. Apple said okay.
You strangely forgot the part about the publishers forcing the agency model to all the stores.