I might have said the same, but ever since a guy showed me a first-person go-karting video he took on his Ray-Ban Metas, I've been hooked on the idea of being able to record experiences like that... so stupid but so cool.

Let me introduce you to... GoPro. An expensive action sports novelty.

> And the reaction is a bunch of Very Serious Engineers who cross their arms and harumph at it for being Unprofessional and Not Serious and Not Ready For Production.

Exactly!

They’re part of Steve’s art project, they just don’t realise it.